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The Sage Advice Podcast is dedicated to the possibility that entrepreneurs continue the work of creation. We celebrate them by allowing them to tell their stories and share their knowledge with others. In doing so we energize the success of businesses around the world through the imagination of our people and the power of technology.

Nov 16, 2020

Across three episodes, Jeff Richards & David Beard from the Sage CRM team, talk to Basil Malik, CRM Practice Leader of leading Sage North America partner, Blytheco. In this episode, Basil talks about the value of integrating front & back-office systems, with examples of processes and data flows that can be improved between accounts and CRM.