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The Sage Thought Leadership Podcast is dedicated to the possibility that entrepreneurs continue the work of creation. We celebrate them by allowing them to tell their stories and share their knowledge with others. In doing so we energize the success of businesses around the world through the imagination of our people and the power of technology.

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  2. Thought Leader - Chris Mele on why NOT to use inflation to justify price increases

Thought Leader - Chris Mele on why NOT to use inflation to justify price increases

Mar 16, 2023

Chris Mele, the Managing Partner for Software Pricing Partners, where he and his team have launched some of the software industry’s most transformative monetization strategies. As a former software company founder himself, Chris focuses on the impact effective licensing, packaging, and pricing strategies can make on the most essential software company metrics: revenue, profit, and valuation.  His business journey and how learning the art and the science around software monetization forever changed his perspective on what it means to run a profitable and successful software company.
 
Outline
  • Introduction to Chris Mele and the importance of pricing.  0:02
  • Is using inflation to justify a price increase a trap for software companies? 1:02
  • Is there any cost justification for pricing? 3:02
  • How do you sell value when the packaging isn’t aligned? 5:19
  • The more that we can boil things down to a common set of semantics or language, the better we can share knowledge. 7:11
  • Talk about being inside the revenue model 9:10