Oct 28, 2021
Trevor Merriden's expertise lies in “Clever Content”. He helps businesses punch above their weight by creating great issues-based content for them and boosting their visibility in their marketplace. Trevor was a B2B journalist, editor, and publisher for 20 years, then a director of a specialist PR agency. For the last decade, he's been an entrepreneur in thought leadership and content strategy. Also having written 3 high-profile business books, he has made many appearances on radio and TV. In his spare time, he founded and presented a radio show for 5 years – called “The Business”, which was essential listening for start-ups and SMEs.