Preview Mode Links will not work in preview mode

The Sage Thought Leadership Podcast is dedicated to the possibility that entrepreneurs continue the work of creation. We celebrate them by allowing them to tell their stories and share their knowledge with others. In doing so we energize the success of businesses around the world through the imagination of our people and the power of technology.

Mar 24, 2021

In 2020, Zuora and Subscribed Institute commissioned The Harris Poll international survey on what consumers most value about subscriptions: The latest “The End of Ownership” report.

And some fascinating findings from the latest Subscription Economy Index™.

Why do consumers love subscriptions?:

  • Convenience (42%)

  • Variety (35%)

  • Cost Savings (35%)